Run your coaching on Dave's app.
train.forgetthegym.com is the master. When you join, you get the same app to run your own clients — charge them inside the app, keep 100% of what you collect, and inherit every update Dave ships as the head coach.
You pay Dave monthly. Your clients pay you. Updates roll downhill.
30 clients is a ceiling, not a choice.
Every personal trainer hits the same wall. You can only program, check in, adjust, and motivate so many people before the quality drops. Hiring more trainers dilutes your methodology. Current platforms just digitize the busywork. The actual coaching still falls on you.
You build every program manually
Templates help, but they still start from scratch every time. Your real expertise lives in your head, not in the software.
You write every check-in response
The moment you have more than 20 clients, the inbox becomes the bottleneck. You start sounding generic just to keep up.
You adjust every plan yourself
Missed sessions, plateaus, injuries — every exception routes back to you. There's no system that thinks like you do.
Not a tool. An employee.
Building your own vs. running on Dave's
Rolling your own
- ×Stitch together 4-5 apps to run one client
- ×Chase payments in a separate tool
- ×Build every program surface from scratch
- ×Nobody is improving it while you sleep
- ×You're a solo trainer AND a solo product team
Running on Forget The Gym
- ✓One app: programming, habits, check-ins, payments
- ✓Charge your clients in-app, keep 100%
- ✓Auto-inherit every update Dave ships
- ✓Backed by a 25-year, 3,000-transformation head coach
- ✓Flat monthly — no per-client cut to Dave
Simple, transparent pricing
You pay Dave monthly. You keep 100% of what you charge your clients. Cancel anytime.
- ✓Up to 10 active clients
- ✓The full train.forgetthegym.com app under your brand
- ✓Charge your clients directly inside the app
- ✓Auto-updates whenever Dave updates the master
- ✓Client portal, check-ins, habits, progress
- ✓Up to 40 active clients
- ✓Everything in Solo
- ✓Keep 100% of what you charge your clients
- ✓Program library, supersets, circuits, playlists
- ✓Progress dashboards & client history
- ✓Priority support from Dave
- ✓Unlimited clients
- ✓Everything in Studio
- ✓Custom domain ready (yourbrand.com)
- ✓Early access to every new feature Dave ships
- ✓Direct line to Dave for programming questions
Founding trainer pricing — locked in for as long as your subscription stays active.
Apply for the founding trainer cohort
I'm hand-onboarding the first cohort of trainers personally. Tell me a bit about your coaching setup and I'll get you set up within 48 hours.
Questions
+Is this a rebrand of your app?
Yes. It's the exact same engine I run my own coaching business on — same workouts, habits, streaks, check-ins, admin tools. You get your logo, colors, and your own client base walled off from everyone else's.
+How do payments to my bank work?
You connect your bank via Stripe during onboarding. Clients pay you inside the app. You keep 100% of what you charge — Dave only charges you the flat monthly subscription.
+What happens when Dave ships an update?
Your app updates automatically. New features, new tracking, new integrations — you inherit everything Dave builds for the master train.forgetthegym.com app. That's the whole point: you get the benefit of an active, experienced head coach improving the system while you coach.
+Do I own my client data?
Yes. Full export any time. If you ever leave, you walk out with everything.
+What about supplements and playlists?
The supplement stack and workout playlist features are optional add-ons your clients can buy. When they do, you earn a commission — passive revenue on top of your coaching.
+When does it launch?
Founding cohort onboards now. Signups get first access + lifetime founding pricing.